What buyers really want in 2025 

In a market where choice is abundant, understanding buyer priorities is key to standing out. Rightmove’s latest search data reveals the features that are capturing attention and influencing decisions in 2025. 

If you’re selling or letting, tuning into these preferences can give your property a real edge. 

1. Outdoor space 

The top searched feature remains outdoor space whether it’s a garden, balcony, or patio. Post-pandemic lifestyles have cemented the value of having a personal outdoor retreat. Buyers want somewhere to relax, entertain, and enjoy fresh air without leaving home. 

2. Off-street parking 

With many households owning at least one car, dedicated parking remains a hot ticket. Whether it’s a driveway, garage, or allocated space, buyers and renters alike prioritise secure and convenient parking. 

3. Home office or study space 

Remote and hybrid working aren’t going anywhere. Spaces that can double as a home office or quiet study have surged in popularity. Even a small nook can make a big difference in appeal. 

4. Open-plan living 

Open-plan layouts continue to charm buyers, offering flexible space that feels larger and encourages socialising. Kitchens that flow into dining or living areas create a modern, welcoming atmosphere. 

5. Energy efficiency 

Features that reduce running costs and environmental impact such as double glazing, insulation, and smart heating controls, are increasingly searched for, reflecting wider concerns about energy bills and sustainability. 

6. Proximity to good schools 

For families, being near reputable schools remains a major priority. This feature often tops searches in suburban and commuter areas. 

7. Modern kitchen and bathrooms 

Upgraded kitchens and bathrooms consistently attract interest. Stylish, functional spaces suggest a home that’s well cared for and move-in ready. 

8. Additional bedrooms 

With flexible living in mind, buyers seek homes with extra bedrooms not just for family, but also for guests or hobbies. 

 
Want to highlight your home’s best features? Let’s make it stand out on the market